Bionin Nanobiotech, Inc. has been a major supplier of probiotic raw materials in Taiwan. With Chairman Dr Wang Zhen-Xiang’s leading a group of microbiologists, the company has devoted its energy to nanobiotechnology development applications in food supplements, skin care products, personal hygiene supplies and preventive medicine products. On November 20, 2009, the company merged Qifu Biotechnology, Inc. and entitled itself Bionin Biotechnology Inc.. In 2011, the company founded Bionin Biotechnology Tourism Factory as well as Beneficial Microbes Museum, which is the first microorganism museum in Taiwan.
The company wants to create a new brand image of “experiencing probiotic LOHAS.” It presents a “probiotic fermentation and natural health” concept and pursues an attitude of learning, experiencing and enjoying life. With marketing integration, consumers demand control and fermentation biotechnology application, the company aims to provide health supplements and skin care products which can be more easily absorbed by the human body.